Get the 2019 Grammy Look

Award season is in full effect. The entertainment industry’s best and brightest muses and moguls will be cruising the carpet this month decked out to the nines. Now, we all know the outfits worn at these kinds of things can either be hit or miss. The 61st Annual Grammy Awards offered stars the opportunity to…

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Discover Your Next Favorite Brand

Do you remember that feeling of being a kid in a candy store? That’s often what it can feel like when you are trying out a new brand. With an expanse of products to pick from, you may feel overwhelmed with choice, but experience a strong desire to get your hands into everything. As you…

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WHERE IN THE WORLD IS BAXTER OF CALIFORNIA?

Travelling is a disrupter of all things – our work week, our sleep schedules and even our diets (thanks to some sick travel guides). But have you ever gotten on a plane and realized oh SH*T – I wish I got a haircut before I left so I can look fresh in my Instagram pics?…

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TAKE YOUR SKIN ON AN ACID TRIP

Thinking about how to take care of your skin and make it feel good can be overwhelming for most consumers. At Baxter of California, we are committed to decoding the basics around skincare – offering simple to follow routines and straight-forward products that make a difference. We know that with great skin, comes great confidence…

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Behind the Waves: Getting to Know Aaron Kai.

When Baxter of California and The Hundreds first met to plan out their partnership, they knew they wanted to find a creative way to tie their grooming+streetwear capsule together visually that represented both brands’ DNA—rooted in California culture. Enter Aaron Kai. The local artist and long-time friend of The Hundreds grew up drawing elaborate waves…

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MOVEMBER: GROW IT OUT

It is finally here; No Shave November. The excuse you need to grow out that killer beard or mustache, so you can look exactly like a movie star. They are itchy, they smell, they get dirty, I hate the way you look with it, the list goes on and on. Those are all the things…

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JOIN THE FIGHT: (RED) x Baxter of California

Join the Fight. (RED) x Baxter of California. We are joining (RED) for the 2nd year in a row in the global fight to end HIV/AIDS. There’s power in numbers so we’re combining forces to raise money and bring awareness to global AIDS and are asking you to help support the cause. (RED)’s fight against…

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POMP UP THE VOLUME – HOW TO GET A POMPADOUR HAIRSTYLE

We have mentioned it before in our Picture Day Hairstyle post, but  this classic look deserves a little more attention than a measly paragraph. Started way back in the 1700’s for a king, the pompadour hairstyle has long been a staple of men’s grooming. The “in” way to style it has consistently changed, but the…

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An Introduction to Our Collaboration with The Hundreds

Take a walk from the Baxter Finley Barber & Shop on La Cienga over to Fairfax Avenue and immerse yourself in streetwear with a visit to The Hundreds’ retail flagship. In the heart of Los Angeles- where street, skate and surf culture meet- the store stands out with new disruptive collaborations dropping weekly, creating lines out…

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THE TONIC TEN

We mentioned it before – the best thing about our Shave Tonic is that it does more than meets the eye. Every time we talk to a professional groomer, a barbershop owner or someone that loves our products they always tell us a new and unique way they are using this barbershop-inspired men’s grooming product. And…

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GET THE 2018 EMMYS LOOK

The 2018 Emmy’s have come and gone. The Fonz finally got his trophy, Game of Thrones is still doing Game of Thrones things and the talk of the town, other than the awards, was about who owned the red carpet best. Luckily enough, Baxter of California was the go to grooming line for more than…

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PICTURE DAY HAIRSTYLE GUIDE

No one has ever taken a good school picture. But this year is different. We’re guiding you to the hairstyles to rock on picture day and the products you need to have the best back to school hairstyle yet. Plus a few picture days styles that you can try to pull off at your own…

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Baxter Back to School Superlatives

Yeah, summer is over and back to school you go (pause for thunderous applause from parents everywhere). And, in tradition with that back to school spirit, we wanted to take the time to give out some “superlatives” to the products that we think exemplify at least one or two of your classmates. Whether it is…

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OIL AND SKIN: AN UNLIKELY TEAM

Long has the conception been that oil is bad for your skin. Everywhere you go you see products that “help reduce oily skin,” or are designed “oil free” so as not to cause overly oily skin, which is every teenager’s and single males‘s worst nightmare. However, this stigma on oil has over shadowed the fact…

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